Pleasure Economist Freaks Out

LONG BEACH, CALIFORNIA – This past Thursday, economist and social scientist, Frankie Baron was escorted out of the Lenskii Theater before he had a chance to deliver a talk he had prepared for the Technology, Entertainment and Design (T.E.D.).

“He was flushed and sputtering,” said Pamela Morris, the theater’s backstage coordinator. “I thought it was a bad case of nerves so I got him a mood stabilizer and some mineral water. That’s when he really freaked out.”

Baron began tearing up all of his prepared notes and throwing handfuls of paper at backstage hands. He began arguing with innocent bystanders about the economic limitations on human happiness which was the topic of his paper, “Happiness: Our Sole Concern and Rightly So.”

A anonymous source recorded part of Baron’s outburst on his Fōn-SX7:

“How do we get everyone happy at once? More iPhones? Less war? What? What do these people want? That’s what I need to figure out. Even if it makes me unhappy. No wait, I take that back. This DOES make me happy.”

Frankie Baron is a well regarded economist who has published a number of articles and two books on the subject of Pleasure Economics, a school of thought he and colleague Miranda Burgesses first introduced at the Toronto Conference of Economics in 2011. Pleasure Economics is a utilitarian approach to Pleasure Theory, the belief that mankind’s capacity for happiness is its sole virtue.  Pleasure Theorists believe that objects, services and ideals that make people happy are the only worthy pursuits in a human’s life.

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